Alko and Hartwall sign the first open-ended Original Long Drink contract.

Hartwall and Alko come to terms on the first open-ended contract to distribute Original Long Drink.

In the 1950s, Alko still has an exclusive right over the production, import, export, and trade of alcoholic beverages under the Law on Beverages. As a result, Original Long Drink production is agreed with a three-year contract at a time.

In 1968, thanks to the excellent cooperation between Hartwall and Alko, they sign the firs open-ended Original Long Drink contract.

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